On July 18, 2022, at Bitkub M Social venue, EmQuartier department store, Bitkub Online Co., Ltd., the service provider behind the Bitkub Exchange, Thailand’s no.1 cryptocurrency exchange, and Bitkub Labs Co., Ltd., the company behind Bitkub Academy, a central hub for education knowledge in digital assets and investments, are announcing a marketing partnership with Circle, the creator of USDC and a globally-recognized creator of financial transactions on the blockchain network, to establish a marketing partnership, events, and activities to promote educational knowledge behind stablecoins and the USDC token.
USDC or the USD Coin is an ERC-20 standard token situated on the Ethereum blockchain Listing on the Bitkub Exchange and was co-created by Circle. USDC is also supported on 8 other blockchains: Algorand, Avalanche, Flow, Hedera, Polygon, Solana, Stellar, and TRON, with more blockchains to come.
USDC is classified as a stablecoin or a digital currency with stable value due to its value peg to the U.S. dollar in a 1 USD to 1 USDC ratio, while also enabling a wide range of utilities within Ethereum’s ecosystem. USDC is distinct in its transparency, wherein its peg to the U.S. dollar is maintained through the preservation of U.S. dollars within its reserve, managed by leading U.S. financial institutions and custodians within the U.S. regulatory perimeter. Additionally, USDC is known for its consistent financial audits by Grant Thornton LLP with monthly audit and statistic reports.
The partnership commenced with the mutual objective in disseminating knowledge behind investments in digital assets, blockchain technology, as well as understanding behind stablecoins and USDC for Thai investors for safe and sustainable adoption. USDC is a stablecoin which worldwide recognized as a transparent and stable token due to its support by various noteworthy conglomerates and financial institutions worldwide, aligning with the Bitkub group’s vision in bridging the masses to the digital financial world safely and sustainably.
Sugrit Phutaviriya, Chief Executive Officer of Bitkub Labs provided insights towards the partnership:“This partnership with Circle is an integral step forward for us in creating awareness behind technology and educational knowledge that will be developed through our Learn & Earn educational model. The model is aimed to initiate interest and enhance access to knowledge by enabling users to study, take examinations, and receive coin rewards in exchange for their dedication. This can be taken into account as an intrinsic approach that will instill pride for hardworking learners. Bitkub is overwhelmingly excited for what’s ahead in this partnership and believe that with the aid from Circle, both parties will be able to push educational investments in a sustainable and widespread manner.”
Jeremy Allaire, Circle Co-Founder and Chief Executive Officer added: “As a company, it is important to us that we partner with strong actors across the world who have strong reputations, follow regulatory guidance, and work with the broader global community for good. We had the chance to meet the Bitkub team earlier this year and found that we shared a vision about the possible future for cryptocurrency and blockchain. We’re excited to build a partnership here in Thailand with Bitkub and Circle and drive new and innovative movements together.”
The stablecoin USDC-focused educational and awareness-aimed event enabled attendance for the chance to win USDC reward tokens in from a total prize pool of 250 USDC for 20 winners, with a total value of over 8,000 THB, along with an additional 250 USDC for 80 participants who had attended through Bitkub’s social media livestreams. Those interested in participating in upcoming events under the Bitkub and Circle partnership can tune in to details broadcasted through the Bitkub Official and Bitkub Academy Facebook pages.